The Cyber PR Music Podcast: Why Authenticity is Key with Emily White
It was a pleasure catching up with Emily White, my longtime friend and force in this industry, for The Cyber PR Music Podcast. Emily is the author of two excellent books, a professor at NYU’s Clive Davis Institute of Recorded Music, co-founder of Collective Entertainment, and co-founder of the non-profit #iVoted. Her experience in management and as an entrepreneur is unparalleled.
I also had the pleasure of representing Emily as her publicist for her podcast and her book. How To Build A Sustainable Music Career And Collect All Revenue Streams Here is what we achieved on her behalf.
LISTEN TO THE CYBER PR MUSIC PODCAST HERE: SPOTIFY | APPLE PODCAST | YOUTUBE
In this episode, Emily and I discuss the following:
Her new book, How To Build A Sustainable Music Career And Collect All Revenue Streams
Emily’s background at Collective Entertainment and her non-profit #iVoted
Emily’s time with The Dresden Dolls and what she learned from her work tour managing them
The importance of building and nurturing your email list
Answers to her most asked question at Clive Davis: how do I get a manager?
Where artists are making mistakes NOW
How and why you should collect data from your fans on your website
Why you should never pay for followers and be cautious about running ads on social media
Everything you need to know about Text Clubs
Connect with Emily White:
Collective Entertainment Instagram
Connect with Ariel Hyatt & Cyber PR Music
Links to Other Resources Mentioned:
How To Build A Sustainable Music Career And Collect All Revenue Streams