TEM241: Emily White

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TEM241: Emily White

Emily White is an organizer, music industry veteran and author of How to Build a Sustainable Music Career and Collect All Revenue Streams.

On Today's Episode of The Entrepreneurial Musician:

  • How Emily founded the #iVoted Festival and how they had to dramatically pivot when the pandemic hit

  • An awesome quote from Zig Zigler about course correction

  • Emily’s wonderful book How to Build a Sustainable Music Career and Collect All Revenue Streams

  • What’s fundamentally different about the modern music industry compared to back in the day

  • A checklist of the work you should do before you even record a single note for an album

  • The importance of committing to social media but also committing to not using it too much

  • Why your marketing needs to be just as creative as your art and an example of what can happen when it’s not

  • The power of giving your fans a peek behind the curtain (even when what you’re showing them can feel awfully boring to you)

  • Why collecting data like names and email addresses from your fans is so important (and a very cool story about Amanda Palmer who Emily used to manage)

  • Using a service like Songtrust to make sure you get all of your potential revenue as a songwriter and performer

  • Keeping in mind that every email list starts with zero subscribers

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